Netflix
‘s
NFLX
Korean show
Squid Game
is set to be the most popular show ever in the streaming platform’s history. Per Variety, which cited Ted Sarandos, co-CEO and chief content officer, the survival drama, which was launched on Sep 17,
currently ranks as the #1 non-English show worldwide
on the service.
Squid Game
is on its way to surpass
Lupin
’s popularity, which was the first non-English-language show to be a hit on the streaming platform.
Sarandos also offered considerable data about Netflix’s top 10 shows and movies. At Vox Media’s Code Conference, he shared a couple of slides, according to which,
Bridgerton
Season 1 was the #1 series based on the number of Netflix accounts that selected a given title in the first 28 days of release (and streamed for at least two minutes) and the time these accounts were used in viewing the same (in the initial 28-day release window).
Extraction
was the most-viewed movie based on the number of Netflix accounts that selected a given title in the first 28 days of release (and streamed for at least two minutes). Sandra Bullock-starrer
Bird Box
was the most-watched movie in terms of hours.
Sarandos also rejected the speculation that Netflix is looking to buy a movie theater chain. The company already owns one theater in New York (bought in 2019) and one in Los Angeles (bought in 2020).
Netflix shares have returned 9.6% year to date, underperforming the Zacks
Broadcast Radio and Television
industry’s return of 12.8%.
Netflix, Inc. Price, Consensus and EPS Surprise
Netflix, Inc. price-consensus-eps-surprise-chart
|
Netflix, Inc. Quote
Robust Content Portfolio to Aid Subscriber Growth
Netflix is facing intensifying competition in the streaming space from
The Walt Disney
DIS
,
Amazon
AMZN
,
Comcast
CMCSA
, AT&T, ViacomCBS, Discovery and Apple.
Nevertheless, it is riding on a strong content portfolio, thanks to which the company won 44 Emmys in total this year. Netflix’s endeavor to offer content belonging to various genres has been a key catalyst in driving user engagement, besides winning awards and accolades.
In second-quarter 2021, Netflix added 1.54 million paid subscribers globally, compared with 10.1 million in the year-ago quarter. At the end of the second quarter, this Zacks Rank #4 (Sell) company had 209.18 million paid subscribers globally, up 8.4% year over year.
Netflix expects to end the third quarter of 2021 with 212.68 million paid subscribers globally, indicating growth of 9% from the year-ago quarter.
The company’s robust content portfolio is expected to help it achieve this target easily, thanks to new seasons of
La Casa de Papel
(aka
Money Heist
),
Sex Education
,
Virgin River
and
Never Have I Ever
. Movies include
Sweet Girl
,
Kissing Booth 3
,
Kate
and
Vivo
.
Netflix recently showcased its upcoming content at the inaugural global fan event, Tudum. The company showcased teasers, trailers, first looks and exclusive footage from close to 100 movies, documentaries, series, and specials, both domestic and international, slated for release till 2022. (Read more:
Netflix Reveals Solid Content Lineup at Tudum Fan Event
)
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