Cineworld Group Plc (LSE:CINE) and Regal Entertainment Group (NYSE:RGC) are in discussions for a potential merger between the two entertainment companies.

A merger between the companies would place the resulting combined company at a better place in the market, allowing it to better compete with industry giants AMC Entertainment Holdings Inc., Netflix Inc., and Apple Inc.

After word got out about the potential merger, shares for Regal increased 16%. Most recently, Regal was up 7.5% at $19.63, with a market value of $3 billion. Cineworld’s market value currently sits at $2.5 billion.

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Author Samara Malkin

About the author: Samara graduated from Simon Fraser University with a BA in English, minoring in Publishing and Creative Writing. One day she hopes to publish her very own novel, but in the meantime, she contents herself with blogging and editing. She currently specializes in writing financial news and analysis, as well as cryptocurrency news and information.