Don’t fret, iPhone fanatics! Your Apple iPhone 8 may not be delayed like many on Wall Street are preaching.
That’s according to Mac Otakara. On Wednesday, the tech sector publication cited Apple (NASDAQ:$AAPL) supply chain sources as saying the upcoming Apple iPhone 8 will be revealed at an event in September. Based on what the report said, the new iPhone, as well as upgrades to the iPhone 7, are forecast to ship later in 2017.
Regardless of the release date, it’s inevitable that the Apple iPhone 8 will be in high demand once it hits the market. In fact, roughly 92% of iPhone owners have said that they are “somewhat likely” or “extremely likely” to upgrade their smartphone in the next 12 months, according to a recent Morgan Stanley note. In terms of the loyalty rate, this is up sharply from 86% in 2016.
It’s important to note that Morgan Stanley’s data is based on a survey of 1,000 smartphone owners (ages 18 and above) in the United States. The survey was conducted in April of 2017.
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