Facebook Expands Trial of ‘Downvote’ Button

Facebook Dislike Button

There have been calls for a Facebook dislike button for years and now the social media giant is expanding a trial of an up/down voting system after 5% of Android mobile users in the US were chosen to test it in February. It seems to be an inadvertent “dislike” button.

Now, some users in New Zealand and Australia may notice that they are able to respond to any public comments with an ‘up’ or ‘down’ vote, similar to forum site Reddit. 

According to CNet, Facebook stated they would only roll out the trial in New Zealand, although some Australian users have noticed that they are also able to use the new trial feature. 

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Why Is Facebook Trying This Out?

As stated, there have been calls for a Facebook dislike button for years as users grapple with the need to respond negatively to comments made on the site. Back in 2016, the firm did introduce its “react” feature – which allows users to react to posts with an emotion such as angry, sad, laughing, shocked and love as well as the typical “like” button – in response. But this seemed more like a workaround on Facebook’s part as the firm seemed reluctant to allow users to directly “dislike” a comment as opposed to “liking” it. 

This is set to change with the rollout of the downvote button. Facebook is still reluctant to call it a “dislike” button, as a spokesperson told UK-based MailOnline: “We are not testing a dislike button … we are exploring a feature for people to give us feedback about comments.” This seems purely superficial, though. If we’re being honest, the new button works in exactly the way a “dislike” feature would, even if it doesn’t go by that name.  

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There has been no comment by Facebook on whether – or when – they plan to roll out the system even further. This will likely depend on whether the system is proven to work in the way the firm intends. That is, to “better public discussions” and give more visibility to “the comments that readers believe deserve to rank highest,” said a Facebook spokesperson

Facebook stocks are down -0.57% at the time of writing, though it is unclear whether this is related to the trial or not. Stocks remain in the green for the past five-day period though, after prices surged over 8% last Thursday. 

Featured image: Recode/Sean Gallup/Getty


About the author: Ed Browne is a content writer currently living in Vancouver, Canada. He currently writes on the subject of business and finance but has previous experience in human interest articles as well as music reporting. Ed is originally from the UK and spent most of his time working in pubs and bars before graduating and entering a journalistic field.