MoviePass Ups Subscription Fee by $5 and People Are Not Happy

MoviePass subscription fee

The MoviePass subscription fee has been increased, but that’s not all.

MoviePass Subscription Fee Increased and More

Today, a week after Helios and Matheson (MoviePass’ parent company) plunged on the market, the US-based company announced that the MoviePass monthly fee has been changed from $9.95 to $14.95. The changes are set to go into effect sometime in the next 30 days.

Moreover, Helios and Matheson said MoviePass will start limiting first-run movies and doubling down on blockbuster movies.

Why?

Helios and Matheson posted a statement today, saying the move to increase the MoviePass subscription fee, as well as the other changes, is meant to “maintain the integrity of the MoviePass mission.” It’s also supposed to “enhance discovery,” and cut costs.

The Helios and Matheson Stock (NASDAQ:HMNY)

HMNY can’t catch a break. Last week the stock plunged around 70%. This morning, the Helios and Matheson stock surged more than 100%.

But that didn’t last very long.

At 1:39 p.m. EDT, Helios and Matheson is trading at $0.26, which puts the stock down 47.58%.

The Company

MoviePass has been in the news ever since customers weren’t able to use their MoviePass credit cards last week. When it was revealed Helios and Matheson hadn’t made certain payments, the stock plunged 70%.

The stock also started this week in the red, down more than 40% before 11 a.m. EDT on Monday.

Social Media Reacts

This weekend, MoviePass users were talking about the company on social media. Users weren’t able to watch the new Mission Impossible movie on the platform, which was released last Thursday, and some were becoming disgruntled.

https://twitter.com/MoviePass/status/1023782007812177920

Others, on the other hand, chose not to complain and instead used satire humor. If there are any Office fans reading this, this one is for you.

https://twitter.com/tbhOffice/status/1024400045234221056

The Takeaway

How do you feel about the MoviePass subscription fee getting increased? I mean, there is a pretty big difference between paying $9 and $14. But that’s just me.

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Featured Image: Twitter

About the author: Caroline Harris is a third-year student at Capilano University in North Vancouver, Canada. Having already completed an Associates Degree in Psychology, Caroline is now finishing her Bachelor's degree in Communications. In preparation for working in the advertisement sector, Caroline is writing financial content and analysis. On a daily basis, Caroline works on articles regarding the following topics: finance, cryptocurrency, technology, and politics.